Central Park, New York, NY
Electronic rock from Mexico, Barcelonan psychedelic Tropicalia and Chilean/French hip hop give you a taste of the diversity that is Latin Alternative music today.
Nortec Collective is a Tijuana / Baja, California-based outfit of producers and DJs who fuse pulsating electronics with traditional Mexican music. The word “nortec” is a mash-up of the words Norteño and techno and is used to describe the movement launched in the late 90s when producer Pepe Mogt began to mix electronic music with traditional sounds from the Norteño and Banda regions.
El Guincho arrived in Barcelona at the age of 20, where he started the hip-hop project Los Feriantes and the freestyle jam band Coconot, which melded Tropicália music with a Kraut-Rock ethos. His most recent solo incarnation builds on that trajectory by adding afro-beat percussion, calypso harmonies, world music samples, doo- wop, trance repetition, underwater pop, steel drums into club worthy song structures. His lives sets include voice, percussion and a Pandora’s box of samplers to create what has been dubbed “amazonic rave.”
Anita Tijoux was born in Lille, France, to a French mother and an exiled Chilean father. She first became famous in Latin America as the female MC of hip-hop group Makiza during the late nineties. In 2006, she crossed over to the Latin mainstream with her collaboration with Mexican songstress Julieta Venegas in the radio hit “Eres para mí.” She is currently promoting her first solo album, Kaos.
Presented with the 11th Annual LAMC (Latin Alternative Music Conference)